So I’m talking about doing events today. . .
There is no bigger waste of time than putting something big together, having it succeed and then helping to clean up with nary a plan in place to follow-up with the attendees.
If you’re going to put together a Tupperware Party, Weekend Retreat, Grand Opening, or Music Concert – don’t forget the follow-up. That’s the most important part.
You’ve got to be able to capture names and e-mail addresses at the minimum. Since the people attending have already overcome all the major hurdles to even get to your event, you might as well not waste what time and energy you’ve spent.
Here are some ideas to do that:
When someone else promotes you, you get all the credibility they bring to the table which is often the only reason people need to come to the event.