Instagram gets Dysentery

Amplify Podcast Episode 97

[iframe style=”border:none” src=”http://html5-player.libsyn.com/embed/episode/id/3588372/height/100/width/380/thumbnail/yes/theme/legacy” height=”100″ width=”380″ scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen]Instagram, the Oregon Trail, Doppleganger Bucket list, Grace Dobush, Alicia Shaffer, Etsy, Taigan.com, Apple’s Mobile Hotspot, Danielle Bernstein, Zach King, Periscope, Meerkat, Apple I Computer. All the tech, social media and blog headlines that Bloggers love, need and use everyday.Listen to the latest from the Amplify Podcast

Continue reading “Instagram gets Dysentery”

Lose Weight with Green Lips

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[iframe style=”border:none” src=”http://html5-player.libsyn.com/embed/episode/id/3478536/height/100/width/380/thumbnail/yes/theme/legacy” height=”100″ width=”380″ scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen]On today’s episode Retweet wth comments now, Twitter’s Curator, Facebook’s Facepay, Nike and Instagram, Yumm.com, Weilos, Welly, Weight Watcher’s, Google and , Glozell, Amy Mains, Jeremiah Moss. All the tech, social media and blog headlines that Bloggers love, need and use everyday.

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Banner Retargeting Marketing Strategy

A well executed banner retargeting marketing strategy is a tremendous way to capitalize on all your other marketing efforts. Banner retargeting is a way to make sure that visitors to your website continue to see ads for your products/services on the web AFTER they leave your site.  Basically – automated outbound follow-up.

Executing it is easy. It is the practice of putting a cookie on the computer of someone who’s been to your website (specific pages that is). Then buying banner ad space that will serve your ads when someone with that cookie on their computer visits that page. That’s the entire program in a nutshell.

If you’ve ever wondered about doing an outbound telemarketing campaign to call past users of your product or perhaps a postcard campaign to your pile of business cards – you’ll like this.

Before I go further most people who don’t understand banner retargeting have the following two concerns. (And because they have these concerns they typically fail to hear the astounding benefits of a banner retargeting marketing strategy.) So let’s address those two questions: Continue reading “Banner Retargeting Marketing Strategy”

After You Write an Article

Ssurvey-buying-processo you wrote an article or a blog post or you created a web page. Maybe you uploaded a video or did a podcast. Maybe you uploaded a presentation to Slideshare. . .

Basically, you created content. Now what do you do?

This is a down and dirty checklist of what to do after you create original content. (Remember if you made a video, obviously #4 doesn’t apply, and if you wrote an article #11 doesn’t apply.) Use some logic, please: Continue reading “After You Write an Article”

Traffic From Blog Comments and New Tools

Let’s talk about traffic:

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If you use Google’s alerts or Talkwalker Google will track any word (or words) you tell them, and will send you a link anytime those words show up on the internet.

Many times someone will write about your topic on their blog. You can then go there and leave a comment and (if a conversation breaks out) perhaps a link. Plus it’s a good way to find business partners, because you’ll be able to find the obscure sites you didn’t previously know existed. Continue reading “Traffic From Blog Comments and New Tools”

How To Lower Your Costs On Google AdWords

You can reduce your Google AdWords costs by doing other things than keyword research, landing page improvement and competitor analysis. In fact, some of the administrative sides of your Google AdWords campaign can help you lower the cost.

Why Google allows this cost reduction method to work, I do not know. But we’ve proven it time and again that your costs will go down. Determine your main AdWords keywords and create a new AdWords Campaign for each keyword. In that AdWords campaign, create a folder with that same keyword name. We believe this double use of the keyword on the administrative side somehow increases your relevancy score with Google. Continue reading “How To Lower Your Costs On Google AdWords”

How To Use Google AdWords – A Twitter Clinic

This clinic was posted on Twitter April 30th at 4:00 pm. Please follow me on Twitter; to see more clinics and converse live.

My Twitter Topic today is how to use Google AdWords – that’s the ads you see on the side of the SERP (Search results page). To start,

It’s not easy to use AdWords successfully, lots of people lose money doing it. That’s because they don’t understand specificity. Continue reading “How To Use Google AdWords – A Twitter Clinic”