What does it do?
Try it for yourself
What if I made it become real before your very eyes?
What if I showed it to you live in 3 easy steps?
|Pretend you were on my site, LettersFromDan.com, you saw the ad in the sidebar and bought this Sidebar Ladder plugin. . . I don’t need you to see that ad anymore, do I? I mean you already bought it.|
Before going on to Step 2, go to LettersFromDan.com and look at my ad for this Sidebar Ladder plugin.
|Since you just bought the product, I send you a thank you email. In that I give you a link asking you to read a blog post on my site with more information (any blog post really) and you click the link. Guess what? The ad for the Sidebar Ladder Plugin goes away the moment I bring you back to the site. I don’t need you to see the ad again.|
Everyone else sees the ad still. . .just you, the buyer, get a different experience.
Go ahead. . . try it. . Click this link
|So sometime later. . . when I’ve got a new product. . . perhaps an add-on to the Sidebar Ladder Plugin. . perhaps something totally different. I send you information about it with a link to the site.|
And you click the link and never again do you see the ad to the Sidebar Ladder plugin (or your ebook, or your newsletter optin form, or your ___________).Go ahead, try again. Another new ad.
Get it? Your experience on my site is different because you’re different. You’re a customer.