We’ll do this 70 minute recorded video deep-dive consultation with you and talk all about your blog marketing goals, how to get there and what you’ve got right and wrong already.
Specifically I’ll look at the following:
1. Monetization: I’ll analyze your monetization efforts (good or bad) and help you understand what’s working, what’s not working and what should be changed. It is crucial for you to understand how you make money before you implement any site changes. Simple things like color changes can affect your earnings. Let’s look at the pattern disconnects of your site, messaging, source traffic and monetization methods.
2. Analytics: Knowing where your traffic comes from goes a long way to understanding how to monetize. We’ll look at commercial vs non-commercial traffic, what Google loves you for, how visitors navigate through your site but most importantly how to use your analytics to make business decisions.
3. Messaging: Does your online messaging lend to an audience of buyers? We’ll look at your social media efforts and online presence to see if we’re headed toward money.
4. SEO: Search Engine Optimization is a source of leverage in your business. Let’s see what you need to do to leverage SEO the best for your monetization efforts.
5. Ash Trays: Let’s look at the parts of your site that no one cares about. Do we change things or get rid of them altogether.
6.Social Media: Our goal with social media is community, engagement, monetization. Let’s look at your social media presence and determine if you’re properly filtering the audience to your website. Let’s look at messaging, pre-selling, engagement and money
7. Sales Funnel: Let’s examine the sales funnel from before the person knows you exist to the time they’ve spent $1,000 with you. How did it happen? How much of it was on purpose. How do we improve it or replicate it.
After this you and Jeni will be well armed to make decisions about the future of your site. And right after you buy, I’ll send you an email with all the “getting started” instructions.